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A new Surface Pro ad is here

Posted: Mon Feb 11, 2013 8:39 pm
by Otto

Re: A new Surface Pro ad is here

Posted: Mon Feb 11, 2013 9:36 pm
by Antonio Linares
Very absurd ad...

An automatas choreography, and a karaoke singer ? They should focus on technical facts, and demos of the working product.

-1

Re: A new Surface Pro ad is here

Posted: Mon Feb 11, 2013 9:52 pm
by Otto
Hello Antonio,
you have to look at the other videos too:

The Making of the Design of Surface
Learn more about Surface
etc.

Best regards,
Otto

Re: A new Surface Pro ad is here

Posted: Mon Feb 11, 2013 9:55 pm
by Otto
Antonio,
this is beatboxing not karaoke :-)
Best regards,
Otto

amazing human beatbox von Floep2000 48.630.586 Aufrufe http://www.youtube.com/watch?v=jLN63bRcY5I

Re: A new Surface Pro ad is here

Posted: Tue Feb 12, 2013 10:24 am
by Otto
Hello Antonio,
look at the YouTube view counter of this ad page.
It is increasing by more than 10000 each hour.
Best regards,
Otto

Re: A new Surface Pro ad is here

Posted: Tue Feb 12, 2013 10:35 am
by Antonio Linares
Dear Otto,

Sorry but I don't get it.

Sales figures are the exact reflection of the market acceptance of a product, not the number of views of a video...

Lots of people watch a movie trailer, but not all of them go to the cinema to watch the movie...

Re: A new Surface Pro ad is here

Posted: Thu Feb 14, 2013 8:22 am
by Otto
Hello Antonio,
you are totally right.
But from the marketing point of view this youtube couter is interesting to follow.
When I first saw the ad there have been 70000 views now 4 days later 340000.
I am curious what the number will be in 10 days.
Today there was a DELL advertising supplement in Austrias most read newspaper.
On every screen only WINDOWS 8. The main food-discounters over here – all of them also sell PCs :-) – have WINWOS 8 PC and notebook in their current offer on the first page.
Every company over here who wants a modern touch do have somewhere a product placing with a WINDOWS 8 start screen.
This is the situation here in Austria.
Best regards,
Otto

Re: A new Surface Pro ad is here

Posted: Thu Feb 14, 2013 5:39 pm
by modicr
Cool thread ...

I like both Surface (RT and PRO) commercials. BTW, the dancer is also featuring in the latest Bob Dylan's video:

http://www.youtube.com/watch?v=mns9VeRguys

Here is also the remix of both ads by photographer Stay Classy:

http://www.youtube.com/watch?v=2dFcfGwzFTU

> amazing human beatbox

Here is another one (Sašo Vrabič) who sings in group Perpetuum Jazzile:

http://www.youtube.com/watch?v=XgAcPRsEKe4
http://www.youtube.com/watch?v=yjbpwlqp5Qw


Cheers, Roman

Re: A new Surface Pro ad is here

Posted: Fri Feb 15, 2013 3:22 pm
by Antonio Linares
It is quite logical that lots of people will watch the Microsoft's 8 adds as Microsoft is very important in the software industry.

Everybody know about the iPad, so I think that the adds should focus on why people should buy a Microsoft tablet instead of the iPad.

Along this year we will see whats happens :-)